Light the match by striking it, and entrust yourself to the natural fragrance rising in the air. Hibi is an incense stick you can light easily without a lighting device. The incense of Awaji Island and larches of Harima. Born from the encounter of two of Hyogo prefecture's traditional crafts.
‘Craftsmanship to pass down on the roots of traditional match production to the next generation’
The reminiscence of a Harima match manufacturer - 86 years after its foundation.